May 2019 - Page 2 of 3 - Melbourne SEO Pro

Social Media Census: How to Better Understand Your Target Audience on Social Media

The internet is a vast ocean of content. I shouldn’t have to say that since it’s already obvious to pretty much everyone at this point. It’s so big that even if you stick to a single website, such as YouTube, you couldn’t possibly consume every single piece of content in there, partly because there’s so […]

Comment, Like, and Share: 4 Tips to Boost Engagement from your Content Marketing Efforts

The science behind viral contents is probably one of the most sought-after formulas among marketers and businesses alike. I never understood what is exactly interesting about ‘the dress’ for example or that hubbub around the ‘Laurel or Yanni’ audio clip that went so big that eventually, the actual White House eventually made a video around […]

Step Up Your Game: The Special Skills Your Digital Marketing Manager Needs to Hone for Your Business

Being a digital marketer is both fun and worries. It is fun when I get to be creative and entertaining, but I’m sometimes worried if one day I will run out of ideas and solutions. I have this insecurity within me that makes me scared of having no passion in the creative job I have […]

Put in One’s Two Cents: Should You Use Instagram Ads for Your Small Business?

I’ve been using Instagram for 5 years, even before the platform changed its brand logo, before they added Instagram story feature and of course before Instagram ads were popular. Last year (if I’m not mistaken), I started seeing Instagram story ads appearing after one or two stories of my friends’. This got me thinking, “Is […]

Crazy Rich Panthers: 4 Tips in Using the Power of Cultural Marketing

For good and for bad, identity politics have become a distinctively unavoidable issue in the past few years. It is impossible for one to not note that the Christchurch gunman, who I steadfastly refuse to name, is an Australian and in the manifesto he shared just before the attack, there are mentions of a ‘white […]

Using Google to Help You with Google: How SERP Can Help You Find Alternative Keywords

Consumerism’s greatest sleight of hand is convincing the world, present company included, that to save money, you have to spend more money. I’ve been in countless situations where in order to take advantage of a sale, I have to spend extra and buy things I don’t necessarily need, typically during buy two, get one free […]

What You Can Learn from Vogue Magazine about Content Marketing

As a marketer, I always want my target audience see my content. However, with the increase of other businesses in the same industry as well as their marketing strategy, even the greatest content marketing strategy can possibly go unnoticed. Even though your content is valuable, there is a chance your target audience is more focused […]

Instagram 101: How to Use These Exciting Instagram Updates for Your Business

Back when I first started joining social media interaction was during my senior high school days in 2008 until 2009. The first social media platform I signed up to was PerfSpot. I’m not sure if you are familiar with this platform and I’m don’t even know if PerfSpot was still available on the internet or […]

Title Champs: 4 Tips on Creating Killer Titles for the Purpose of SEO

The attraction was to my mind, immediate. The cover was intriguing but not exactly revealing and the blurb included references to Salinger’s Catcher in the Rye, which is like catnip to me during those early years of college but it’s the title that I felt most connected to, The Perks of Being a Wallflower. I […]

To Light the Fading Rays of the Sun: How to Make Your Employees Stay Motivated and Excited about Content Marketing

Humans are born with different kinds of personalities; even identical twins are not the same when it comes to what they like and what they dislike. However, when we are talking about work life, unless you are doing what you really love, you are bound to get tired of it sooner or later. If you […]

Month: May 2019