By Objective Search: What exactly is a Search Engine?
In late August of 2018, the 45th President of the United States, Donald Trump, continues his battle against pretty much almost everyone by accusing Google of being biased against him with a series of early morning Twitter posts from his official account. If that wasn’t enough, President Trump also posted thinly-veiled threats against the search […]
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Should Non-profit Organisation Have a Website?
Having a website for business is common, but having a website for non-profit organisation? That is something. Having a website for a good cause that does not get you anything back in return is something you can be proud of. Not because you are boastful, but it is because you care. With so many websites […]
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4 Steps to Get the Best Out of Keyword Research in SEO
Every internet search begins with a query. Whether spoken or written, words are the most powerful tool we have in our search for knowledge. Almost every website now has a search feature of their own, enabling visitors to search for specific contents they’re looking for. For better or for worse, search engines have more or […]
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The Importance of Shaping Your Brand Identity for SEO
As time goes by, the series of challenges in the business world have been increasing and the competition between business owners has been tighter. With the challenges and obstacles, they are encouraged to provide the best for their customers, and with that goal in mind, business owners are expected to increase their brand awareness. How? […]
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The Rise of Voice Search and Conversational Language in 2018
When the Amazon Echo was first released to the American public in 2015, people were quick to judge the smart speaker and Alexa by extension, as a novelty. The view was that even though asking Alexa about the weather would make for a good party trick, it wasn’t something that could be relevant. Now though, […]
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Avoid These Bad Habits If You Are Writing Your Own Article for Your Business
“It can wait.” “I don’t have time.” Those common statements are always found everywhere, especially in a place where lazy people are. I found many people procrastinating their work because of this kind of mindset, especially if their work involves writing. Yes, writing needs creativity, imagination, topped off with accurate information that should inspire readers, […]
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The Things that Matter: 5 Most Important Google Ranking Signals of 2018
How do you peel an orange correctly? Who exactly is Banksy? Was I a victim of Thanos’ finger snap? Those are some of the questions I’ve asked Google in the past few weeks and some have satisfying answers (I was slain by Thanos, for the greater good) while some are inconclusive (apparently, it’s impossible to […]
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Understanding Searcher Intent for the Purpose of SEO in 2018
What exactly does SEO do? Parsing the term based on its element, search engine and optimization, we can safely surmise that it has something to do with making the best or most effective use (optimization) of search engines. But who decides what is ‘best’ or ‘most effective’? What criteria are being used for ‘best’ and […]
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Simple Steps on How to Fix Your Mistakes in Your Previous SEO Campaign (If You’ve Been Penalised by Google)
Doing SEO campaign is something you will get used to when you run a business. Business owners use SEO services to grow their business, because SEO can boost a business’ visibility so that people can find the business. Of course, in order to gain long-lasting results, you have to do SEO campaign properly and in […]
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How Long Does It Take for SEO Techniques to Finally Kick in?
Business is a commitment. Once you have decided to own a business, you are making a commitment to yourself that you will protect your business at any cost. Of course, you protect your business by making the efforts. There are many ways to manage a business, increase sales and boost promotions, starting from social media […]
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