By Content Marketing Ideas from the 2017’s Awards Finalists That You Can Improve in 2018
Marketing is part science, part art. You can the science behind psychology and data analysis to predict consumer behavior and trends. Other times, like what KFC did with their 11 Herbs and Spices marketing stunt from last year, some innate originality is involved that has nothing to do with science. Now, the artistic part with […]
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Instagram vs. Facebook: Which One is Best for Your Business?
The use of social media has been undeniably influential for almost every aspect of life, including business. With Facebook users reaching more than 2.2 billion users and Instagram users reaching more than 800 million users, many business owners find it as an opportunity to increase their brand awareness. If you are a business owner, you […]
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How to Think Outside the Box without Being Off Topic in Content Marketing Strategy
Having a business is not just about having money and asset for your business. When you own a business, you are expected to grow so that you can also grow your business. Therefore, in order to grow, a business owner must not only possess a strong business mind, but also possess a great marketer’s mind […]
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Data Mining: Why Statistics are Important for Your Blog Posts in 2018
Numbers don’t lie. They may not tell the whole truth and sometimes, what they mean can be left up to interpretation but numbers never lie. This core tenet is why any a review of a sports car is peppered with facts on its top speed, 0-60 times, the amount of lateral g the car produces […]
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Things You Wish You’d Known before Using Instagram for Business
Business is like the ticking time, whatever you do, wherever you are; it keeps moving forward. As time goes by, many new businesses are coming, as well as the new trends. No matter how long a business has been operating, it is expected to be better and better with time. That’s why once you get […]
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Tips on Using Content Marketing Goals to Identify Your Key Performance Indicators (KPIs)
Marketing is a never ending entity that will never cease to exist especially now in a world where business is growing and technology is developing. At the same time, the number of businesses keeps increasing and the competition between business owners is getting tougher than ever. It’s true that in the constantly changing world, business […]
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Celebrity CEO: How Content Marketing Has Shifted in 2018
On this year’s edition of South by Southwest (SXSW) Festival, the Tesla and SpaceX CEO Elon Musk made a surprise Q&A appearance that was only announced at midnight, exactly 12 hours before the scheduled session was supposed to start. Tickets for the session were completely sold out by 9 the following morning and right before […]
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Explore the Ways to Choose the Right Social Media Platforms for Your Business
Businesses have been competing with each other probably since the very dawn of commerce, especially those in the same industry, and as time goes by, the competition gets tougher, because technology, just like humans, changes and improves with time. The more technology develops, the more new trends appear. Businesses use trends to “stay connected” with […]
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Don’t Ever Do These When Managing Social Media for Business
If you are one of those people who love updating photos or status and keeping up with new information or news on social media, it is safe to say that you know how social media works and how most people use it. You might find different kinds of people on social media, starting from the […]
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Content Marketing: How to Get Viral in 10 Days
Content is what separates the noise and the information. By that very same token, what could be described as content and the quality of that particular content is subjective. This particular tidbit might seem awfully basic, too banal to be stated outright, but as contents form the core of what a marketer do, it is […]
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