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Small Business Success 101: Powerful Tips on How to Expand Your Small Business

When I was younger, I was spoiled to no end until one day, it simply ended. From then on, it was so hard to move but then it became easier later. The point is; we get really used to every day routine and habits – the comfort zone, without realising that we have to get […]

Organise Your Business Instagram Content Like a Pro Social Media Specialist

As a social media junkie, I often have a habit of checking Instagram a lot every minute. I know, I know, I should get rid of this bad habit immediately, but then I found something interesting on Instagram before I even closed the app. It’s a professional photographer who focuses his objects on views and […]

The Saturation of Everything: The Content Shock Phenomenon and What Businesses Should Do to Avoid Them

It is the nature of contemporary society that once a certain company came out with something novel that was proven to be a hit, dozens of other companies would immediately follow suit. There was a time when Taiwanese brown sugar bubble tea was something of a novelty but right now, I could name at least […]

No More than Two: What Google Site Diversity Update Means for Businesses

Do you not get annoyed when you’re watching a sport event only to find the same names appearing at the top of the results? I’ve been somewhat religiously watching F1 for two decades now and for the past few years, Lewis Hamilton has been a near constant presence on the top of the podium. I […]

When in Doubt, Be Simple: How to Design Your Own Business Social Media Content

Back when Instagram just launched one of its features called Instagram stories, people were so excited they’d showcase every single activity in their stories, even some still do until now though and I used to be like that as well. However, as time goes by, I am only eager to post things I am really […]

Prime Time Slot: When is the Right Time to Run PPC Ads?

Life is not a matter of time; it’s a matter of timing. Timing is the difference between meeting the love of your life when at least one of you is unavailable, emotionally or otherwise, and meeting them when you are both prepared to approach the next step of your life. Timing is the difference between […]

Effective Ways to Use Instagram Live Video for Your Business

We all live in a world where most of us can’t leave the house without our mobile phones. We can literally do anything on the go like shopping, watching movies and even accessing websites while driving (do not do this, though). In this era, we are now attached to social media, a place where we […]

Marketing Hand-in-hand: Co-Creation as the Future of Influencer Marketing

Look at any top music charts these days and 90% of the time, you’re going to find that a single song can have multiple credited musicians. Last week for example saw the release of British folk singer Ed Sheeran’s latest album, titled No.6 Collaboration Project. That title is actually rather apt because there’s actually no […]

These Successful Entrepreneurs Will Tell You What They Learned from Their First Job

We all had our own start in everything and we certainly all had our own firsts in every aspect of life. Successful people didn’t just become successful instantly. They had to overcome the obstacles throughout their career before achieving their success and one of the obstacles was; their first job. First job, out of every […]

A Guide to Effective Influencer Marketing on Instagram Using a Business Owner’s Perspective

Having a start-up business may be tough at first, because it is not about your brand or products, but it is about gaining audience. After all, your business exists because you have people that buy your products, right? The problem is; attracting those people may be challenging at first. First, you have to find them. […]

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