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Business, Branding and SEO: How to Grow Your Business By Branding via SEO

Out of every car that is currently in production, none are arguably more recognizable than the venerable Porsche 911. While it’s a given that other historical automotive nameplates out there have undergone an identity crisis or two throughout their lifetime, the Porsche 911 is fundamentally the same car it has been since 1964. Designed by […]

Content Marketing To-Do List for Small Business Owners

When you are a business owner, you may already know that social media and content marketing are powerful tools in attracting your target audience. However, just attracting them is not enough. You need to keep their interest in your business long lasting. For that reason, content creation is a must. That being said, there are […]

B2B Businesses and Facebook Understanding What’s Right and Wrong

The influence of social media has been undeniably strong in many aspects of life, including and especially business life. Why? The reason is simple; it is because most people use it and for that, it will be easier for business to reach their target audience. Many B2C businesses use social media platform like Instagram to […]

Millenials for Dummies: 4 Tips to Engage Millenials with your Contents

Instagram-scrolling, avocado toast-munching and craft beer-drinking millenials have been the primary marketing target for companies over the past few years. Now well into their 20s and early 30s, this particular demographic is now at that age where a part of their income is divested into discretionary spending, something that companies would very much like to […]

Tear-jerker: How to Utilize Emotion in Content Marketing

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel”. That is one of the most quoted lines from the late African-American poet and civil rights activist Maya Angelou and she knows what she’s talking about, unsurprising given the kind […]

Reach the Right People on Facebook by These Facebook Ads Targeting Tips

It has become common knowledge that social media is a powerful tool for social interaction. Almost the majority of people use social media for their social interaction. For that reason, business people make use of social media for their marketing strategy. Yes, when it comes to increasing brand awareness and recognition, social media is the […]

4 Ways Ignoring SEO Could Injure Your Company

This might be a surprise to you dear readers, but people are doing an absolutely terrible job when it comes to their well-being. Take exercise for one, I know it’s undoubtedly good for me and perhaps even necessary and yet, you’d have better luck convincing Nick Kyrgios to make more of an effort with his […]

Being Woke: How to Use Social Media Activism to Build Your Brand

For those not in the know, usually those above a certain age range, the slang term ‘woke’ refers to an awareness of issues of social injustices across society. If used in a sentence, it would go something like this; “Neo was all woke after he choose Morpheus’ red pill”. The use of the term originates […]

SEO for Business Owners 101: This is the Correct Way of Starting a Link Building Campaign

So many business owners are hiring an SEO company to do SEO services for them, but never want to get involved with the process, which can result in miscommunication between the agency and the client. I’m not saying that business owners should do SEO work, but when they get involved with the process, it means […]

Dealing with Writer’s Block: 4 Tips on Finding Ideas for Your Next Content

Back when I first started to write regularly, not professionally mind you, just writing for the sake of writing, I was completely inundated with ideas and it had seemed that I would never run out of things to write about. Oh, how blissfully ignorant I was then. It’s not that I can’t come up with […]

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