Who this is for
- Your website gets visitors but few or no enquiries
- It's slow, dated or hard to use on a phone
- You're not sure what it's meant to do any more
- You've paid for SEO before and can't point to a single lead from it
What you get
- A plain look at why visitors aren't contacting you
- Rewritten pages that say what you do, where and for how much
- A call button and short enquiry form on every page
- Fast pages built to score 90+ on Google PageSpeed
- Google Search Console, Bing, sitemap and structured data set up
- A hosting check, with Australian hosting tuned for search if yours is holding you back
- Call and enquiry tracking, so you can see what's working
Most websites don't need more traffic. They need to work.
Over 20+ years of building websites in Melbourne we've seen the same pattern again and again. A business pays for SEO, the traffic graph goes up, and the phone stays quiet. That's because the website itself never gave people a reason or an easy way to get in touch.
An overhaul fixes the part of the funnel you already own: the moment someone lands on your site.
What changes
- The words. Every important page says plainly what you do, who it's for, where you work and roughly what it costs. Visitors shouldn't have to guess.
- The way in. A phone number you can tap and a short form on every page, plus a call bar that follows people on their phone.
- The speed. Lean pages that load almost instantly, with no page builder bloat. Speed matters to visitors, to Google and to AI tools reading your site.
- The foundations. Search Console, Bing Webmaster Tools, a sitemap that updates itself, structured data and access for AI search crawlers, all set up from day one.
- The measuring. Calls and form enquiries are tracked as conversions, so you can see leads, not just visits.
Hosting set up for search
A fast page on a slow server is still a slow page. That's why hosting is part of every overhaul conversation we have. It decides how quickly your site loads, whether it's up when Google comes to look, and whether AI search tools can read it at all.
We run our own Australian hosting through Intellecta, and we set it up with search in mind:
- Close to your customers. Australian data centres, with Amazon and Vultr cloud in Australian regions where a site needs it. Melbourne visitors get quicker responses, and page speed is something Google measures.
- Tuned for each site. Caching, compression and server resources set for your site, not a one-size plan. Lean static pages, like the ones on this site, are served straight off the server with nothing slowing them down.
- Up when crawlers call. 99.9% uptime and monitoring, so Googlebot, Bingbot and AI crawlers find your pages, not errors.
- Open to the right bots. Firewalling that stops junk traffic without quietly blocking the search and AI crawlers you want reading your site.
- Moved without losing ground. Site, email and DNS moved across with no downtime on a date you choose, with every old address that matters redirected.
- Looked after. Managed daily backups, two-factor login, and one phone number for the website, the server and the email.
If your current host is doing the job, we'll tell you. If it's holding your site back, we'll show you where.
Moving off Shopify
Shopify keeps getting more expensive and less flexible. Showing your courier's live shipping rates at checkout needs Shopify's Advanced plan, over $600 a month, and full checkout customisation is only on Shopify Plus. If that sounds familiar, we can move your store to WordPress and WooCommerce on our Australian hosting. All your products, customers and past orders come across, your old Shopify addresses are redirected so your Google rankings carry over, and the checkout is yours to shape: any shipping rule, any question your business needs to ask. It's $2,500 + GST, with the first year of hosting included. See the Shopify to WordPress migration.
A real example
Property Valuation Vic had a website that looked fine and produced nothing. We rebuilt it from the ground up. In under a month it was bringing in five valuation enquiries a week.
How it starts
Call 03 8899 7868 or send a message. We'll look at your site and where it's hosted, then tell you what we'd change and why. If it doesn't need us, we'll say so.
Common questions
Do I need a whole new website?
Not always. Sometimes it's a handful of pages, a slow theme and a contact form nobody can find. We'll tell you honestly which it is before you spend anything.
Will a rebuild hurt my Google rankings?
Not if it's done properly. We keep or redirect every old address that matters, so the rankings and links you've built carry over.
How fast will I see enquiries?
It depends on how much traffic you already have. Property Valuation Vic went from zero to five leads a week in under a month because people were already arriving and leaving. We'll give you a realistic picture for your site.
Do I have to move my hosting to you?
No. We look at your current hosting as part of the first conversation. If it's slowing your pages down or getting in the way of Google and AI crawlers, we'll show you why and offer our own Australian hosting through Intellecta. If it's doing the job, we'll leave it alone.
Straight answers
Is SEO dead because of AI? An honest answer
No. AI search tools mostly draw on pages that already rank well, so good SEO is how you get into AI answers. What has died is the old playbook of keyword-stuffed blogs and link schemes.
Why your website gets traffic but no leads
Usually it's not the traffic. It's that visitors can't quickly tell what you do, whether you serve them and what it costs, or they can't easily call or enquire on a phone. Fix those and the same traffic starts converting.